Roblox is telling prospective shareholders to get comfortable with its hefty payouts. More than 1,250 developers earned at least $10,000 in the digital currency Robux, which can be converted to cash. That far outpaced the company's sales growth of 82% last year, when it booked $923.9 million in total revenue. Roblox said in the latest update to its prospectus that it paid developers $328.7 million last year, up almost 200% from 2019. The company rewards developers by sharing 30% of the revenue from virtual purchases.

The company has built one of the top-grossing apps for Apple and Google devices by turning youthful users into game creators without forcing them to learn complicated coding. 'In private developer communities, there were people that were making stupid amounts of money and we thought we could do that,' said Deppe, who's also 20, in a recent interview.īad Business is among the millions of user-created games on Roblox, the kids' entertainment set to go public on Wednesday after being valued at $29.5 billion in January.

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